The Lakers guard Kobe Bryant has launched the Kobe and Vanessa Bryant Family Foundation, a non profit set up to help homeless families in Los Angeles.

Kobe held a press conference at My Friend’s Place, a non profit resource center that offers emergency services to about 1,600 families a year.

During the press conference Kobe explained his game plan to reduce homelessness. He has plans to provide permanent housing and provide educational and career resources, which will include raising funds, improving services and working alongside My Friend’s Place.

Kobe is no stranger to giving back to the community, working with Make a Wish Foundation, St. Jude’s Children’s Hospital, and Boys & Girls Club of America.