Jada Pinkett Smith is lending her name to the fight sex trafficking around the world. Pinkett Smith made the decision after her daughter Willow approached her when she saw the Kony 2012 video, which motivated her to do something about it. Her husband Will Smith is fully supportive too.

Jada recently teamed up with the “Don’t Sell Bodies” campaign to raise awareness of this issue, and you might be heartened to know how she got involved in the first place.